Shaver Info » Mangroomer

May 20, 2010

Mangroomer Launches Professional Do-It-Yourself Electric Back Hair Shaver

As temperatures rise, so do men’s anxieties about unwanted body hair and the prospect of going shirtless. The new MANGROOMER Professional Do-It-Yourself Electric Back Hair Shaver offers convenience and confidence to men seeking grooming solutions they can use in the privacy of their homes. When it comes to husbands’ and boyfriends’ trimming habits, a smooth back tops many women’s wish-lists, making the MANGROOMER, literally, the Father’s Day gift that gives back.

Owner and innovator Brett Marut introduced the first do-it-yourself electric back hair shaver to the market in 2006, an invention born from his own experience as a man torn between the embarrassment of unwanted back hair and the unwelcoming hair removal options available to men. “I knew that I wasn’t alone: unwanted hair growth is a natural part of being a man, and dealing with it shouldn’t be a nerve-wracking or budget-busting experience,” he explains.

Mangroomer Professional Do-It-Yourself Electric Back Hair Shaver

Mangroomer Professional Do-It-Yourself Electric Back Hair Shaver

The Professional edition’s updated features make the MANGROOMER more convenient than ever:

  • Extendable, adjustable handle: Locks into place at various lengths for maximum coverage. Now 100% rubberized for improved grip and handling.
  • Rechargeable: Extended battery life.
  • 135 degree opening: Optimized for a clean, nick-free shave.
  • Sleek, compact design: Lightweight and foldable.

Made For Men, Loved By Women

“Women are some of our best customers,” says Marut, unsurprising when paired with a Harris Interactive study of 1,000 women, 77% of which named the back as the top area they’d like smooth on their mate. According to Dr. Elliot Jacobs, author of Mantalk, “almost all women dislike hair on the back, but are too embarrassed to tell their mate.”

Owner and innovator Brett Marut introduced the first do-it-yourself electric back hair shaver to the market in 2006, an invention born from his own experience as a man torn between the embarrassment of unwanted back hair and the unwelcoming hair removal options available to men.

In the face of female demand for smooth, men are asking how, not if, they should eliminate back hair. At $49.99, MANGROOMER is an affordable, ego-saving alternative to recurring salon costs, laser hair removal, or asking for help.

“Waxing, shaving it — it's an option that some guys like and some guys don't," says Marut. "But who goes around saying, 'I really like my back hair'?"

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